Thursday, March 3, 2016

Trump and Jargon

Jargon is the enemy of effective communication.

Trump is teaching us what many of us already knew: Part of the reason people despise politicians is that they speak in political jargon.

News Flash: Almost no one is a politician. Almost no one speaks (or likes) the lingo.

And we've learned that jargon is a substitute for authenticity.

Listen, politicians. Don't talk so much. Have a sense of humor. Act like a grown-up. Sell us on the philosophy of America, which can't be beaten.

Freedom.
Happiness.
Dignity.

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